Could Disney Infinity 3.0 Save The Clone Wars?

On March 11, 2013 it was announced that Star Wars: The Clone Wars would “wind down” production. Included in this cancellation notice was the promise of more content, which we subsequently saw released as The Lost Missions (aka Season Six), the Darth Maul: Son of Dathomir comic series, and The Clone Wars Legacy (which included the Crystal Crisis on Utapau and Bad Batch story reels).

There was a very strong and still persisting reaction across fandom regarding the series and there erupted online through social media the #SaveTheCloneWars campaign.

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As a realist, I appreciated and agreed with much of the sentiment of those who felt passionately that the show should continue. I do however recognize that in all of TV (and animation in particular) shows tend to have rather short life cycles, shows based on consistently popular intellectual property are started, ended, and rebooted into new shows more often than I could even count. It is pretty amazing and a testament to Lucas’ vision for the series that it went as long as it did.

While various employees of Lucasfilm, particularly Pablo Hidalgo and Dave Filoni, have talked about The Clone Wars stories that we haven’t seen as still being considered as having happened, we appear to be getting to the end of the material from their point of view that is widely releasable. Much of what is unreleased now does not contain full cast vocal performances and has only temporary dialogue in it.

We know we will be getting the novel Dark Disciple from Del Rey books and author Christie Golden on July 7th. This novel will be an adaptation based on eight episodes of The Clone Wars and will feature a foreword by The Clone Wars writer Katie Lucas.

Beyond Dark Disciple if and when we get anymore The Clone Wars content is very much up in the air. But I was struck by some very interesting comments surrounding the announcement of the release of Disney Infinity 3.0’s Star Wars line.

Disney’s VP of Production for Disney Infinity John Vignocchi, and the senior vice president and general manager of Avalanche, John Blackburn talked to Game Informer about the decision to put The Clone Wars in the starter pack.

When we started peeling back the data and looking at our primary demographic with Infinity which is 6-12 (ages), they’re most familiar with The Clone Wars and Episodes I, II, and III. ~John Vignocchi

Here’s the baseline, we are primarily a kids and family game. When you think about what Star Wars means to people that are under the age of 15 right now, it is actually closer to The Clone Wars stuff than the Episodes IV through VI. So we debated this back and forth quite a bit but at the end of the day it is because of when the films came out, all that kind of stuff we went ahead with The Clone Wars as the starter pack set. ~John Blackburn

It occurred to me while watching this video that Disney Infinity 3.0 is probably the last best chance for fans of The Clone Wars to show Disney in terms that they can quantify (i.e. sales numbers) about the continued interest in that series, characters, and stories. If Disney Consumer Products can’t keep the Ahsoka and Anakin starter pack on shelves that will be the clearest message to them that fans want more The Clone Wars content to be produced.

Strong sales numbers of this set and Christie Golden’s Dark Disciple novel could give new life to The Clone Wars story content. Vote with your wallets TCW fans.

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