THE VOID’s collaboration with ILMxLAB set to debut during the Holidays
Soon, Star Wars fans visiting Disney theme parks in Anaheim and Orlando will be able to immerse themselves in the Saga. No, “Galaxy’s Edge” isn’t opening early…
Secrets of the Empire: From StarWars.com
Lucasfilm, ILMxLAB, and THE VOID today announced a new hyper-reality experience called Star Wars: Secrets of the Empire, which promises to plunge fans into the Star Wars universe. Created by ILMxLAB, Lucasfilm’s immersive entertainment division, in collaboration with THE VOID, it will open to the public at two new VOID Experience Centers at Downtown Disney at Disneyland Resort and Disney Springs at Walt Disney World Resort beginning this holiday season.
Leaders from both companies weighed in on the new attractions:
At THE VOID, we combine the magic of illusions, advanced technology and virtual reality to create fully immersive social experiences that take guests to new worlds,” said Curtis Hickman, co-founder and chief creative officer at THE VOID. “A truly transformative experience is so much more than what you see with your eyes; it’s what you hear, feel, touch, and even smell.
The experience will combine “Lucasfilm’s storytelling expertise with cutting-edge imagery, and immersive sound from the team at Skywalker Sound, while invoking all the senses.”
At ILMxLAB, we want people to step inside the worlds of our stories,” explained Vicki Dobbs Beck, executive in charge of ILMxLAB. “Through our collaboration with THE VOID, we can make this happen as guests become active participants in an unfolding Star Wars adventure.
The full release may be found on StarWars.com.
We’ll keep an eye on out for more news about this new immersive experience… JB